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Wednesday, Nov. 05, 2008
Shelby Automobiles will sponsor the NASCAR Sprint Cup Series event at Las Vegas Motor Speedway on March 1, 2009, and the event will be lengthened to 427 miles and will be called the Shelby 427.
LVMS and Shelby will market a Las Vegas Motor Speedway Limited Edition Shelby 427 package for the Ford Shelby GT500 Mustang.
LVMS President Chris Powell and Shelby Automobiles founder Carroll Shelby made the announcement today at the Specialty Equipment Market Association (SEMA) show in Las Vegas.
"We are ecstatic to have the legendary Shelby name on our 2009 NASCAR Sprint Cup race," Powell said. "It's a tremendous opportunity for us to give added exposure to the Shelby brand that has, over the years, become synonymous with the best in high-performance cars."
Shelby has driven and designed race and sports cars for more than 50 years. His company, Shelby Automobiles, located its manufacturing facility at the speedway complex as the anchor tenant in 1998. The company uses the oval and road courses for its research and development. This is the first time Shelby Automobiles has sponsored a NASCAR event.
Since its inception in 1998, the Sprint Cup race at LVMS has been run at a length of 400.5 miles, which is 267 laps around the 1.5-mile oval. In order to accommodate the new event name, the race will be increased by 27 miles and will feature 285 laps.
As part of the one-year race sponsorship, Shelby Automobiles will market a Las Vegas Motor Speedway Limited Edition Shelby 427 package for the Ford Shelby GT500 Mustang. Owners of
2007 and 2008 Shelby GT500s with the post title Super Snake package on their muscle car can purchase the limited edition "pace car" upgrade on a first-come, first-served basis by emailing shelby427@lvms.com .