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closeSirius announces Daytona 500 broadcast schedule
Wednesday, Feb. 13, 2008
NEW YORK – February 12, 2008 – SIRIUS Satellite Radio (NASDAQ: SIRI), the Official Satellite Radio Partner of NASCAR, will provide comprehensive coverage of the Daytona 500, featuring the live race broadcast plus multiple channels carrying in-car audio. SIRIUS NASCAR Radio will feature two new shows: Tradin’ Paint, hosted by Danny “Chocolate” Myers and Steve Post and Late Shift, hosted by Rick Benjamin and Buddy Baker. Veteran broadcaster Mike Bagley will be the new daily host of The Morning Drive alongside returning host David Poole.
SIRIUS NASCAR Radio channel 128, the only radio channel giving listeners 24/7 coverage of every race and everything in between, will broadcast live from Daytona International Speedway throughout NASCAR Speedweeks with up-to-the-minute news, analysis and interviews.
On Sunday, February 17, SIRIUS will provide listeners with 15 hours of live coverage of the 50th running of the Daytona 500 starting at 8:00 am ET. SIRIUS NASCAR Radio channel 128 will carry the race broadcast live nationwide (2:30 pm ET) and additional Driver2Crew Chatter™ channels will carry the in-car audio of NASCAR’s top drivers. SIRIUS will combine the race broadcast with the driver-to-crew chatter on the Driver2Crew Chatter™ channels, allowing fans to follow the overall race call and the in-car audio of a driver on a single channel. The “Fan’s Choice” channel will feature the in-car audio of a driver determined by fan votes. Race fans can log on to www.sirius.com/nascar and choose from a selection of competitors.
For this weekend’s Daytona 500, SIRIUS subscribers can hear the following:
Live race call provided by Motor Racing Network – channel 128
Jimmie Johnson in-car audio – channel 122
Dale Earnhardt, Jr. in-car audio – channel 125
Tony Stewart in-car audio – channel 126
Jeff Gordon in-car audio – channel 127
Fan’s Choice – channel 123 (Driver TBD)
SIRIUS NASCAR Radio will also provide full coverage of the Gatorade Duels on Thursday, Feb. 14 (1:15 pm ET), the NASCAR Craftsman Truck Series race on Friday, Feb. 15 (7:30 pm ET) and the NASCAR Nationwide Series race on Saturday, Feb. 16 (12:45 pm ET).
“Since the end of last season, NASCAR fans have been gearing up for the Daytona 500,” said Scott Greenstein, SIRIUS’ President, Entertainment and Sports. “For the second straight year SIRIUS will provide those fans, no matter where in the country they are, with unparalleled access to the season’s biggest event with live race broadcasts, pre and post race coverage and the kind of in-depth expert analysis that only SIRIUS NASCAR Radio can provide.”
SIRIUS NASCAR Radio channel 128 will broadcast live from Daytona International Speedway throughout Speedweeks with shows that will air live from the infield and in the “Fan Zone” atop the Cup garage, providing NASCAR fans with exclusive interviews, news and expert analysis.
New to the SIRIUS NASCAR Radio lineup in 2008 is an exclusive daily talk show hosted by Danny “Chocolate” Myers, the popular former crew member for the late Dale Earnhardt, Sr., and SIRIUS host Steve Post. Tradin’ Paint debuted January 1, 2008 and will air every weekday from 11:00 am – 3:00 pm ET exclusively on SIRIUS NASCAR Radio.
Long after his colorful and storied career on pit road, the larger-than-life Myers remains one of the most popular figures in the world of stock car racing. From 1986 until 2001, Chocolate served as the Gas Man on the famous #3 GM Goodwrench Chevy driven by the legendary Dale Earnhardt, Sr. In that time, Myers was a member of “The Flying Aces” pit crew for six of the Intimidator’s seven championships. Steve Post began hosting on SIRIUS in 2007 and will continue to host Press Pass Saturdays throughout the year on SIRIUS NASCAR Radio as well as the SIRIUS NASCAR Radio Post-Race Show live from the track each week. The native of Hallstead, PA has been a pit road reporter for Motor Racing Network Radio since 2003.
SIRUS will also debut a new nighttime show during Daytona 500 week, Late Shift, which will be hosted throughout the year by Rick Benjamin and Buddy Baker. Late Shift will premiere Wednesday, Feb. 13 (9:00 pm – midnight ET) and air Wednesday and Thursday nights (8:00 – 11:00 pm ET after Daytona 500) throughout the year exclusively on SIRIUS NASCAR Radio.
Hall of Famer Buddy Baker won 19 races in a highlight-filled career and was named one of NASCAR’s 50 Greatest Drivers in 1998. His 1980 Daytona 500 win remains the fastest Daytona 500 ever run, with an average speed of 177.602 mph. Baker was a regular host on SIRIUS NASCAR Radio last year. Rick Benjamin began covering motorsports in the 1980s. He calls the on-track action of the Champ Car World Series, the Champ Car Atlantics, the USAR Hooters Pro Cup stock cars, and the World of Outlaws Late Model stock cars and has hosted NASCAR Cup events for TBS and called road racing events for ESPN.
With the addition of Late Shift, SIRIUS NASCAR Radio extends its programming schedule to a minimum of 15 hours of live talk every weekday.
Tradin’ Paint and Late Shift are part of SIRIUS NASCAR Radio’s exclusive talk lineup, providing NASCAR fans with the most comprehensive radio coverage available all year long. Tradin’ Paint is preceded every weekday by The Morning Drive (7:00 – 11:00 am ET), hosted by Mike Bagley and David Poole, and followed by SIRIUS Speedway (3:00 – 7:00 pm ET), hosted by Dave Moody.
NASCAR Collector, the weekly collectibles program that launched in 2007, will be extended to a two-hour weekly program in 2008. Pat Patterson hosts a new weekly show Monday nights entitled Happy Hour and Mojo Nixon’s Manifold Destiny moves to Tuesday nights.