NASCAR has announced the promotions of four senior executives. Ed Bennett has been promoted to senior vice president, with Kim Brink, Jim Cassidy and Zane Stoddard promoted to vice president.
Bennett also retains his roles of NASCAR chief administrative officer and president/chief executive officer of GRAND-AM Road Racing. Brink, Cassidy and Stoddard have key roles in NASCARs Five-Year Industry Action Plan, designed to help grow the sport and reach new audiences.
Brink, formerly managing director, joined NASCAR in 2011 and is based in Charlotte. She is leading outreach to Generation Y and multicultural audiences. Bennett heads corporate administration, among other roles. Cassidy helped implement the shift in identity in the NASCAR Nationwide Series, leading to the roll-out of new car models and the pick-a-series format. Stoddard oversees NASCARs Los Angeles office and its entertainment marketing division, and is responsible for leading the Youth plank of the Industry Action Plan.